“The Makegood” published some tips from our CEO, Bob Vorel on reaching the most difficult market segments.
See What Our Banking Client Loves About Their Social Media Program http://ow.ly/eRyms
As part of our social media program for our client, the rock band August, Crest Communications senior art director Darren Kurt interviewed Gary Mackey, the band’s leader. The interview was posted on YouTube and became an effective way for people to become acquainted with August and their brand of hot rhythm ‘n’ soul that reflects the unique sound of the city of Chicago. Through Crest Communication’s efforts the band earned additional tour dates.
She comes in a lot more like a lamb than a lion. We’re talking about Nyx; a well trained, highly effective Bed Bug Dog. Nyx is a small terrier who discreetly whiffs, without missing, any bedbugs that might have infiltrated residential or commercial spaces. Bed Bugs are serious pests that cause serious damage; and serious pain and discomfort if you find them without the benefit of Nyx casing your place first. If bed bugs are there; in the furniture, behind wall sockets, deep in textiles or hiding in closets, Nyx finds them. If she does, AGAD Pest Control will eradicate (“kill”) them. Nyx works fast and so does AGAD. Even one night with bed bugs is one too many. Nyx was willing to perform on camera and Crest captured her at work. While the camera wasn’t hidden, the bed bugs were. We caught Nyx on camera while she caught the bedbugs behind a wall. AGAD destroyed the evidence.
South by Southwest is a ten day event held over spring break in Austin, TX where the latest film, music and cutting-edge technologies gather to create exposure for the creators and the best in entertainment for the festival’s audiences. Crest client, The Scissors, was chosen to perform two music showcases, including one made up of entirely Chicago artists. With the weather in the mid-80’s and 6th Street closed for thousands to enjoy the sights and sounds, the band reached new fans and industry heads alike at SXSW.
Hammond unveiled its new MINI B-3 retailing for $13,500 and was nominated by NAMM show panel as the year’s best new product. Hammond Executive Vice-President, Dennis Capiga, announced the company’s new directions and innovations to visiting dealers at the show. Ten years ago, Hammond introduced the New B-3 at the show and won best of show. It was only fitting that ten years later, the new MINI B-3 has followed suit.
WebOnly Piano (Hollywood, CA) promotes its premium line of player piano recording discs at the 2011 NAMM Show held in Anaheim. Presentation of several new products including the Hal-Leonard Christmas Caroling Song Book and player disc set were made to new dealers arriving from across the country and participating in this year’s show.
President, Ed Vodicka, stated that WebOnly’s new business relationship with Hal-Leonard not only allows worldwide distribution, through the Hal-Leonard customer network, but has also proven product widening through talks with Yamaha Piano. Yamaha software is also distributed through Hal-Leonard’s stellar sales system.
The joint planning discussions were able to take place at NAMM regarding WebOnly providing new product for Yamaha’s player system coming up this next year. New vision regardng Disklavier premium software would include the usual WebOnly audio quality now combined with video presentation into music videos and “live feed” presentation work allowing Disklavier to play the performance live in any venue where Yamaha instruments are remotely located.